Create Your Email List
Before you can start collecting email subscribers, you’ll need a list to which to add them.
Unlike the standard list-based email services, the great thing about ActiveCampaign is you only need one list. There’s no need to create multiple lists for different types of client because you can use tags to divide the contacts on your list into market segments, as appropriate to your specific business.
To create your email list, head over to your ActiveCampaign system, and click on the “Lists” item in the main menu at the top of the screen.
This will bring up the list management screen.
Click the green “Add New List” button at the top right, and a box like this one should appear:
First, choose a name for your list. For example, “Subscribers”.
Into the next field, type (or copy and paste) the full URL of your website home page (including the http:// or https:// part).
In the third field, type something like this:
You’re receiving this email from me because you requested information from my website or you’re one of my valued photography clients.
The purpose of this statement is to remind recipients of your emails that they signed up to your list, and to help reduce the number of unsubscribes.